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Clients may hear your message but are they listening?
No, maybe you need to change your communication language ( ah ha moment).
Enjoy. -Edward
Full Transcript
00:00
I think this would be a good story for a lot of guys.
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I’m gonna be talking about just relationships.
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So one of the relationships that I had with my Children
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and how that can relate to relationship relationships in
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your business and your business life, and maybe this
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might be for you.
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so before I jump into it, if you have the opportunity,
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please go ahead and do the thing to like and to
00:23
subscribe to this particular channel.
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and if you, if you want to comment below, please go
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ahead and do the thing and comment along with me as
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I tell the story.
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Okay, anyway, this last summer was a great summer.
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We we got to spend a lot more time as most of you
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have with our family and our family pod and it allowed
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us to really explore our Children a little bit differently to
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see their personalities.
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I remember growing up and seeing all these stories,
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even all the sitcoms, the dad or the mom has that
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conversation with their kids, They’re going on a walk,
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you know, a little Timmy when I was your age, I did this.
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Well, I thought I was going to have conversations like
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that with our Children and as it turns out I had
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conversations with them, but it had to be on their terms.
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So taking this a couple of steps back, I remember
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getting married way back in 2000 something early two
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thousands and we went to a relationship counselor and
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that’s the thing that you did before you get married, you
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go to relationship counselor and they give you this
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book, one of the books that we had was the “Five Love Languages.”
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But essentially what the premise of the book was is
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that everybody like to communicate differently and they
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like to receive and send accolades a little bit differently
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and fast forward to today.
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So as our Children are getting older,
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I have a lot of information that I want give to them.
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But I can’t, I can’t just give it to them directly, how I communicate.
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I can’t just say, hey, you know what number one, you
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know what number two, this is what it is and this is how
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you should do it because they won’t receive that
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information as you’re giving it out and they come out as
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a lecture and they come out as rude.
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They may know it all. And so you have to communicate
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on their terms.
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And I was just thinking about how I used video games
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to communicate with our Children.
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So I don’t know about you but our Children are huge
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into Roblox and into Minecraft and are eight year old daughter.
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She’s like you know I’m probably gonna begin an I. T.
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Advice from her one day.
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Same thing with the sons but she’s she’s like all in and
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I’m saying to myself how am I going to communicate
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some of these life things and these life lessons to her
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in person if she’s too young to to sit sit up and to
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understand how I’m going to communicate it to her.
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Anyway I’m like let me jump down to her on her level,
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let me see what’s going on in Minecraft.
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So we started a Minecraft World and Minecraft is a
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game that it’s a billion dollar game by the way,
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purchased by Microsoft plug Microsoft.
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That allows the the player to build stuff, they build
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whatever they want to, they want to build a house, they
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want to build a mansion, they want to dig a hole in the
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ground they want to mind for diamonds.
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It’s really a cool game that teaches some basic
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engineering principles and life principles in general
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from my perspective.
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Anyway she was playing the game, I’m like let’s play a
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game together and we built our world and in terms of
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like strategies and things like that.
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there are different strategies in the game.
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My base strategy is to build a foundation and then go
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explore from the foundation from that part.
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So basically you build a house and you stuff all your
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stuff that you have in the house kind of like we are
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today in our society and I’m like, I want to show her that
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there’s another way to live and let’s try something
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different, let’s just only get to the necessities that we need.
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Let’s build a bed, let’s build a crafting table, so we can
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make some of the advanced stuff that we need to make.
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Let’s build a furnace so we can cook the food and let’s
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build a fireplace and and some other and let’s get some
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tools, so maybe some weapons or some mining tools
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and that’s it.
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We’ll take that if that stuff and then we’ll just go, we’ll
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just go out there and see what there is to see and not
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worry about that starting place that we have.
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So that way it allows us to explore more of what the
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virtual world had to offer instead of just living in that immediate area.
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And then when night time came running back in and
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that was such a profound thing for me as a dad,
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because now we’re able to communicate on her terms
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and she’s telling me, hey dad, you need to do this or
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why don’t we go back here and do this.
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Oh actually this this is much better in terms of
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situations and were able to actually play out some real
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life scenarios, you know, people exploring life and
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explain the world and I thought that was extremely
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amazing and powerful and I was probably able to reach
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her a lot more than I would have had
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I just sat down and had a lecture and said, don’t talk to
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strangers, don’t pet the puppy, don’t take the two and
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come out the you know the man’s hand of the
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strangers here and and you know, you take that and
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you kind of correlate that to your customers and your business.
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So your customers, you may have a amazing product.
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Any customer that’s in your ideal business space, if
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they touch your product and they use it for a little bit.
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Their business turns to gold. It’s like the goose that lays
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the golden eggs.
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so to say however if you’re not communicating to them
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how they communicate or how they can receive or their
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“love language” then and the same thing can occur.
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They may shut you out. So you have to be, you have to
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pay attention to how your customers are receiving and
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giving accolades and praise.
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So in that scenario it may be like you give a webinar, it
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may be in a situation where you you write a blog post
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because some people inherently like to read, they like
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to highlight stuff and maybe in a situation like this
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where you make a video and you communicate with people visually.
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There’s so many different ways that customers communicate.
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So just because the customers aren’t necessarily biting
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on one platform or one style of communication, it
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doesn’t necessarily mean that they’re not going to bite
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or they’re not going to follow you.
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It just may mean that you may need to try something a
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little bit different.
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Anyway, I’d love to hear your thoughts on the topic. My
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name is Edward Ferguson.
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And don’t forget the good thing to like and subscribe
06:57
and to comment below.
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Alright guys, I’ll see you all next video.
